Social media has changed the business world. Suddenly there is a new form of word of mouth advertising and… it's viral.
Facebook at the end of 2004 reported 1 million active users. CEO Mark Zuckenberg recently reported 1.01 billion active Facebook users in September 2012. Facebook also says it had 584 million active users each day on average in September, 2012 and 604 million using Facebook from a mobile device each month.
You Tube is now the second most popular search engine today. With an estimated 2 billion videos viewed daily, 60% of consumers believe that when a company releases a new product or service, it should be promoted via YouTube video clip.
The astronomical growth of social media is at its peak and the big three, (Google, Yahoo! & Bing) are paying close attention to what your business's social profile looks like. The more comments you post, the more friends you have, how many of your comments were liked, or followed on Twitter? All of these factors play a part in Increasing Search Engine Rankings.
Twitter at the end of 2010 had 18 million active users. There's still plenty of room to grow for the little micro-blogging network , according to eMarketer.com, Twitter will reach 75 million active users.